The Architecture of Relevance has evolved from the combined experience of Anthony Willoughby — 45 years of expeditions and journeys across Papua New Guinea, Kenya and Mongolia — and Doutzen Groothof, Dutch sociologist, coach and founder of StandTall, whose work with nomadic and indigenous communities in East Africa has deepened our understanding of what it truly means to belong.
It is Protect, Grow and Quest above all that have kept us moving and relevant since we first stepped out into the world. This questionnaire measures how strongly these capacities — and the others around them — are alive in you right now.
About You
Before you begin, take a moment to ground yourself. Who are you right now, and what is happening in your life at this moment?
Knowing

Knowing

Seeing the landscape clearly
01 Orientation · Territory Contribution 5
Knowing where I stand in life, knowing my 'territory'.
Lost · confused · disoriented Clear about where I am · grounded · directional
02 Awareness of Change · Rivers Contribution 5
Seeing what is changing, moving and what the barriers are.
Fighting the current · unprepared · insecure about the change Aware of change · adaptive · able to move with life
03 Terrain Awareness · Mountains Contribution 5
Facing realities that must be dealt with. Climbing the mountains.
Avoiding reality · ignoring what's in front of me · overwhelmed Steady · resilient · willing to face reality
04 Pattern Awareness · Swamps Contribution 5
Recognising what drains, gets me stuck, or stops progress.
Frustrated · repeating patterns · bogged down Finding a way through · self-aware · intentional
Doing

Doing

Acting with clarity and purpose
05 Protection Clarity · Protecting Contribution 5
Clarity about people, values or responsibilities that need my care and protection.
Neglecting · poor boundaries · no time Protective · clear priorities · proactive
06 Growth Clarity · Growing Contribution 5
Actively growing or building something meaningful.
Aimless · short term focused · scattered Nurturing · patient · invested in the future
07 Quest Clarity · Seeking Contribution 5
Clarity about what I truly want at this stage of my life.
Distracted · chasing too many things · drifting Focused · intentional · clear about what matters most
Being

Being

Strength of character and self
08 Kinship · Kinship Belonging 5
Feeling connected to others and life around me.
Isolated · disconnected · alone Connected · supported · part of something larger
09 Respect · Respect Belonging 5
Valuing myself and others and the world around me.
Low self-esteem · judgmental · rude Considerate · respectful · aware of the value of others
10 Response-ability · Response-ability Belonging 5
Taking responsibility for the roles and tasks that are mine to carry.
Fear of failure · avoidant · blaming Responsible · dependable · mature
11 Courage · Courage Belonging 5
Taking action when needed and leading by example.
Fearful · hesitant · complaining Courageous · adaptable · willing to act
Belonging

Belonging

Connection, story and recognition
12 Vitality & Story · Story Belonging 5
The stories shaping how I see myself and the world around me.
Disconnected from my story · unclear · repeating old patterns Grounded in my story · self-aware · able to shape my future
13 Contribution · Contribution Belonging 5
Feeling that my actions positively affect others or the wider world.
Disconnected · passive · unsure if I matter Useful · valued · contributing to something larger
14 Recognition · Recognition Belonging 5
Feeling seen in my effort, growth and contribution.
Unseen · overlooked · unacknowledged Recognised · encouraged · appreciated
Knowing

Knowing

Seeing the landscape clearly
01 Orientation · Territory Contribution 5
Knowing where I stand in life, knowing my 'territory'.
Lost · confused · disoriented Clear about where I am · grounded · directional
02 Awareness of Change · Rivers Contribution 5
Seeing what is changing, moving and what the barriers are.
Fighting the current · unprepared · insecure about the change Aware of change · adaptive · able to move with life
03 Terrain Awareness · Mountains Contribution 5
Facing realities that must be dealt with. Climbing the mountains.
Avoiding reality · ignoring what's in front of me · overwhelmed Steady · resilient · willing to face reality
04 Pattern Awareness · Swamps Contribution 5
Recognising what drains, gets me stuck, or stops progress.
Frustrated · repeating patterns · bogged down Finding a way through · self-aware · intentional
Doing

Doing

Acting with clarity and purpose
05 Protection Clarity · Protecting Contribution 5
Clarity about people, values or responsibilities that need my care and protection.
Neglecting · poor boundaries · no time Protective · clear priorities · proactive
06 Growth Clarity · Growing Contribution 5
Actively growing or building something meaningful.
Aimless · short term focused · scattered Nurturing · patient · invested in the future
07 Quest Clarity · Seeking Contribution 5
Clarity about what I truly want at this stage of my life.
Distracted · chasing too many things · drifting Focused · intentional · clear about what matters most
Being

Being

Strength of character and self
08 Kinship · Kinship Belonging 5
Feeling connected to others and life around me.
Isolated · disconnected · alone Connected · supported · part of something larger
09 Respect · Respect Belonging 5
Valuing myself and others and the world around me.
Low self-esteem · judgmental · rude Considerate · respectful · aware of the value of others
10 Response-ability · Response-ability Belonging 5
Taking responsibility for the roles and tasks that are mine to carry.
Fear of failure · avoidant · blaming Responsible · dependable · mature
11 Courage · Courage Belonging 5
Taking action when needed and leading by example.
Fearful · hesitant · complaining Courageous · adaptable · willing to act
Belonging

Belonging

Connection, story and recognition
12 Vitality & Story · Story Belonging 5
The stories shaping how I see myself and the world around me.
Disconnected from my story · unclear · repeating old patterns Grounded in my story · self-aware · able to shape my future
13 Contribution · Contribution Belonging 5
Feeling that my actions positively affect others or the wider world.
Disconnected · passive · unsure if I matter Useful · valued · contributing to something larger
14 Recognition · Recognition Belonging 5
Feeling seen in my effort, growth and contribution.
Unseen · overlooked · unacknowledged Recognised · encouraged · appreciated
Knowing 5.0
Doing 5.0
Being 5.0
Belonging5.0
Your Current Position
Complete the questionnaire and see your results.
Contribution (Knowing + Doing): Belonging (Being + Belonging):
Knowing 5.0 avg · 4 capacities
Doing 5.0 avg · 3 capacities
Being 5.0 avg · 4 capacities
Belonging 5.0 avg · 3 capacities
Relevance Grid · Contribution & Belonging
Your Relevance Report
Contribution Profile
Knowing + Doing
    Belonging Profile
    Being + Belonging
      Your Actions to Build Relevance
      Based on your lowest-scoring areas, here are the actions most likely to move you forward.
      All 14 Capacities
      Territory
      5
      Rivers
      5
      Mountains
      5
      Swamps
      5
      Protecting
      5
      Growing
      5
      Seeking
      5
      Kinship
      5
      Respect
      5
      Response-ability
      5
      Courage
      5
      Story
      5
      Contribution
      5
      Recognition
      5
      Your Relevance Landscape
      Each element reflects one of your 14 capacities — larger and more vivid where you are strong, quieter where there is room to grow. Hover over any element to see your score and suggested action.
      Capacity